Latin America. Brazil's WEG will invest around R$100 million ($19 million approx.) in a new plant for liquid industrial paints in Mexico.
The construction of the new unit will expand WEG Coatings ' current production capacity and aims to serve the North and Central American market. The new factory will have approximately 5,300m² (57,000 square feet) of built area and is expected to start operations in 2026.
"These investments should accelerate the internationalization process of WEG's industrial coatings business, ensuring a strategic positioning to meet the growing demand for more efficient and sustainable solutions in Mexico and Central America," explains Rafael Torezan, Executive Director of WEG's Coatings Business Unit.
The investments will be made in Atotonilco de Tula, where the company already produces powder coatings for the industrial and infrastructure segments. In addition to this unit, WEG also produces industrial paints and varnishes in Guaramirim and Mauá, in Brazil, and in Buenos Aires, in Argentina.

