Colombia. Pintuco recently received the regional award for social responsibility Camacol Antioquia as the best management program with the community, for the project carried out by the company called El Color de la Convivencia, Ciudadela Mía.
In agreement with the Ministry of Housing, in 2016 – 2017, Pintuco accompanied the 1,500 families favored by the free housing program, to give color to their homes and the common areas of their residential complex, through technical training and academic and practical activities on issues of color, coexistence and appropriation of space.
In addition, he created a strategy of social accompaniment to strengthen the relationship between future neighbors and generate a sense of belonging for the care of space and the preservation of common areas.
"The Camacol Social Responsibility Award is a recognition that exalts successful experiences of high impact and with a transparent, coherent and ethical management, led by companies in the sector that promote good environmental, socio-labor and community practices. The responsibility of the business with social investment projects goes beyond aesthetics. With this recognition, the brand's commitment to improving the living conditions of vulnerable communities in the country is affirmed, with color as a transforming element," says the brand's official statement.
