International.
The global fresh roofing coatings market is expected to reach $5.41 billion by 2025, according to a new report from Grand View Research, Inc.
Favorable regulations to reduce energy consumption are likely to be a major factor in the growing popularity of cool roof coverings. These coatings help reduce heat buildup inside buildings, resulting in less reliance on air conditioning. This helps to reduce energy costs.
Cool roof coverings help mitigate damage caused by harmful UV radiation and structural deformations that can occur due to temperature fluctuations.
The study says that the reduction in the use of titanium dioxide for the manufacture of cold roof coatings is expected to remain a key challenge as titanium dioxide is one of the main causes of photocatalysis leading to degradation of paint binders. The durability of the paint used also plays a key role in defining the properties of cool roofing systems, as it affects the total solar reflectance (TSR) of the coating.
The development of cool roof coverings for metal roof systems is expected to create new avenues for market participants in the roof coverings industry. Market participants are expected to focus on developing the technology to improve the UV resistance of coatings.


