International. On a global scale, Southeast Asia accounts for the fourth largest market for synthetic latex polymers, accounting for 8% of global consumption, according to the Global Market Analysis and Opportunity Report in Southeast Asia, from the research firm Kline & Company.
Even though it is significantly smaller than leading global markets, such as the United States, Europe and China, it is still much larger than the developing markets of the Middle East, Brazil and India.
In Southeast Asia, countries such as Malaysia, Thailand and Indonesia account for 82% of synthetic latex polymer consumption in the region. Acrylonitrile-butadiene (AB nitrile) is the leading product type, accounting for 44.6% of total consumption in the region by volume, followed by styrene acrylics.
The vendor landscape is also very specific in this region. Due to the fragmentation of the market is characterized by a high degree of rivalry between existing suppliers. Moreover, the ten largest suppliers represent more than 60% of the market with several production bases available in the region. This competition creates various barriers for those looking to enter the market.
According to the study, suppliers consist of two levels of companies: multinational companies, with a diverse regional base; such as Synthomer, Dow Chemical, BASF, Archroma and Dairen. Regional companies, such as Eterno, Dovechem, Bangkok Synthetics and Arindo Pacific, complete the competitive landscape.
