BASF manufactures automotive paint supplies with Argentine companies

Argentina. In partnership with small and medium-sized Argentine companies, BASF began manufacturing intermediary products, such as solvents, additives, hardeners and catalysts, which are then used in the manufacture of paints for automotive surfaces, metal parts, plastics and brakes.

From the union with strategic partners such as Pinturas Estrella SRL, investing more than 60 million pesos in equipment and knowledge, BASF's Automotive Paints division seeks to improve the value proposition and continue serving automotive terminals with products of high quality standards.

Fabian Garcia, Senior Manager of BASF's Automotive Paints division, said: "At BASF we are committed to developing innovative and sustainable solutions for our customers. In Argentina we have managed to combine our knowledge and experience with local partners, and together we have a positive impact on the entire value chain of the national automotive industry."

"BASF has been present in Argentina for more than 70 years and continues to serve the local market competitively, seeking continuous improvement in technology and providing solutions that contribute to the success of our customers," added García.

In Argentina, BASF's Automotive Paints division focuses on marketing paints and surface application treatment for metal, plastic and glass substrates.

At the Tortuguitas plant, the business performs the final packaging of products using a transfer cell and the color development experts define the adjustments in a local laboratory.

In addition, there is the commercial and administrative structure of the business, the Distribution Center and other activities are carried out aimed at the Automotive Repainting and Chemicals for Personal and Home Care businesses.

Tortuguitas' laboratory team is focused on key activities such as product development, color and application, and provides support from Argentina, both to local and regional customers, as do the technical structures in automotive terminals. The company has cutting-edge robotic technology to test products for applicability.

In this way, BASF's Automotive Paints division continues to respond to the demands of its customers through innovative and sustainable solutions, and reaffirms its commitment to the country to contribute competitively in the value chain of the domestic automotive industry.