Venezuela. Venezolana de Pinturas, a company of the Orbis Group, recently launched a new powder coating for walls which is marketed in a cardboard box that has all the components to prepare a paint that is mixed with water.
Under the name of Alegría, "this new product contacts us precisely with the feeling to which it owes its name, because Alegría is to offer the population this alternative that manages to influence our emotions, by the effect of color and by being the most economical option on the market with the support of quality of the Venezuelan brand of Paintings and the availability of the product throughout the national territory", said Armando Villasuso, Deco-Construction Marketing Coordinator.
Villasuso explained that the preparation is simple, you just have to add water and follow the instructions of the packaging to make the mixture of the three components contained in the box, it is also available in presentations of a quarter and a gallon and is applied with brush or roller achieving a matte finish and with low odor.
This brand offers six shades: White Plenitud, Ivory Wellness, Yellow Prosperity, Blue Happiness, Green Illusion and Rose Passion, denominations that continue to call for positive sensations that allow maintaining the tradition of changing or renewing the home.
For the Marketing Coordinator of the company, this launch represents good news for the consumer, as it is a product designed for the current reality, while energizing the market and the category of paints, demonstrating that VP bets on the country and reinforces the values of the people of the organization, who continue to work in favor of progress.
Source: www.el-nacional.co
