United States. Dow receives the ICIS Innovation Award for its digital technology platform. The award recognizes companies that are leading the way in product, process and sustainability innovations across the chemical industry.
Dow Paint Vision has been named a winner in the Best Digital Innovation category, which recognizes transformative digital innovations that stand apart from the status quo. This category rewards solutions and projects that are particularly effective in promoting digital transformation and achieving sustainable change.
In the coatings industry, paint formulation represents a technical and multifaceted procedure that demands a lot of time and resources. It requires users to combine raw materials in various combinations and test the performance of the resulting film, while continuously adjusting and testing to find a maximized balance of properties.
DOW Paint Vision offers data-driven capabilities designed to simplify the formulation process and accelerate innovation. Through a personalized digital experience, DOW Paint Vision helps paint manufacturers facilitate virtual paint formulation with a suite of online tools, addressing market trends, pricing and regulatory considerations, while helping to meet sustainability requirements to enable a safer world.
Leveraging artificial intelligence, modeling, and decades of materials science experience in paint formulation, DOW Paint Vision revolutionizes the formulation process by providing the coatings industry with an innovative platform that helps formulators achieve performance targets faster and more efficiently across the coatings value chain.
"Paint Vision is Dow's first digital platform designed 100 percent by and for coating formulators," said Tracy Young, global head of research and development and technical service and development, Dow Coating Materials.
"Dow Paint Vision is a collaborative digital tool that enables us to deliver innovative formulated solutions to our customers, providing data to create a competitive advantage in the coatings segment and optimize their business processes to meet their needs," Young added.

