Brazil. Nubiola confirmed that since the first of January they have a new area manager for Brazil: denison Novak, confirming the intention to strengthen their growth strategy in emerging and value-added countries.
"We believe that Brazil continues to offer good opportunities to increase our participation in the most strategic sectors or in those with the most technical needs within Plastics, coatings and construction applications," the official statement said.
Jaume Juhera, corporate commercial manager, commented: "Our business model is based on proximity to our customers in order to offer them solutions to their local needs. That is why our company has sales offices, laboratories and application warehouses in all regions, as well as representative offices in major countries, such as Germany, the United Kingdom and Japan. Brazil is, therefore, one more link in this chain. We intend to show the local industry our commitment to jointly developing the opportunities that the market can offer us."
Denison Novak will work closely with the company Transcor, which has distributed Nubiola products in Brazil for many years. The commercial and market development activities in this country will be in line with the strategy in Latin America, which is coordinated by Alvaro Fonseca, director of Latam business, based in Colombia.
Denison Novak has extensive experience in managing the specialty chemicals business, both in Brazil and the rest of Latin America, along with a strong technical background and strategy.
