International. The MarketsandMarkets report predicts that the automotive coatings market will reach $19 billion by 2028 from $15 billion in 2023, with a compound annual growth rate (CAGR) of 4.1%.
Asia Pacific is one of the largest markets for automotive coatings. Demand is growing in clear coats, base coats, primers, and e-coats. Developing countries such as China, India, Mexico, Germany, Indonesia, and Brazil are anticipated to drive the global automotive coatings market.
The report also states the expectation that primers, as a coat type, will occupy the second-largest share in the automotive coatings market during the projected period. Primers play a crucial role in the coating system by preparing the surface of the substrate for subsequent paint coats.
A primary function of primers is to encourage adhesion, ensuring that the paint adheres securely to the surface of the vehicle. This adhesion is critical to the durability and overall longevity of the coating system. Primers also contribute to corrosion resistance by establishing a protective barrier between the substrate and environmental elements.
In the automotive industry, the study emphasizes preventing corrosion to extend the life of vehicles, especially considering exposure to various weather conditions and road salts. Primers offer an effective defense against corrosion, making them an essential component in the automotive coating process.
Polyurethane is the type of resin that dominates the global automotive coatings market during the projected period. Polyurethane coatings are known for their exceptional durability and resistance to various environmental factors. They provide a robust protective layer that protects vehicles from UV radiation, inclement weather, chemicals, and abrasion.
This durability ensures that automotive coatings retain both their aesthetic appeal and protective properties over an extended period, thus contributing to their wide acceptance. They can be formulated to offer a variety of finishes, such as high gloss, matte, or satin, thus meeting the different aesthetic preferences of consumers. In addition, polyurethane coatings exhibit good adhesion to various substrates, including metal, plastic, and composite materials, making them suitable for application on different vehicle components.
The Asia Pacific region is expected to witness the fastest growth in the automotive coatings market during the projected period, being a major hub for automotive manufacturing and having seen a notable increase in both vehicle production and sales.
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