Latin America. Tatiana Ciocci assumes the position of Marketing and Product Director of Industrial Solutions (DIS) of Dow Latin America. The executive will lead the region team and will be responsible for the development of planning and strategy for the paints and coatings, agribusiness (crop defense), bioethanol, lubricants, cleaning, oil and gas, fuel additives, mining and paper and cellulose segments, which are strategic for the growth of the business in the region.
The DIS business is Dow's area dedicated exclusively to industry and responsible for introducing technologies that help manufacturers deliver products with more quality, confidence and credibility.
Tatiana Ciocci joined the company in 2007 as Marketing Manager for the Home and Industrial Cleaning business. In 2009 she became responsible for the Personal Care sector and, in 2012, she was promoted to Global Strategic Marketing Manager, since she covers responsibilities in the areas of Cleaning and Hair Care within the Personal Care and Innovation market. The executive is a graduate of the ESPM (São Paulo) with the title of social communicator, with a specialization in Marketing.